Report 4 just landed! The real winners and losers of Christmas 2019

Get the real truth behind the trading reports

We predicted the Christmas trading period would be tough and we’ve certainly seen some shocker trading statements. Get the real consumer truths behind the figures with the final report in our Christmas Unwrapped series.

In report 4 we analyse the thoughts, feelings and behaviours of 2,000 UK consumers to reveal the 6 big stories that defined Christmas 2019. Don’t miss this crucial analysis so you can better understand your performance and opportunities to crack Christmas in 2020.

What do I get?

You get a story-led report, written by our senior insight experts, which will arm you with the intelligence to understand your performance against rivals and strategies to win in 2020! We’ve combined survey data analysis, qualitative research and social intelligence to give you the big picture and the smallest details on why Christmas panned out the way it did – including:

  • How the election shaped a nation’s sentiment, spend and socialising
  • Going out versus staying in – how the shift to nesting impacted
  • Splurge or sensible? See how consumers tackled the last few weeks of festive spending
  • Winning brands and secrets to their success
  • Why 2020 is a time for me to move forward but not move richer

Plus – free bonus content included! Consumers 6 wishes for 2020 and how brands can help

How much?

  • Report 4 is only £3,950 for over 40 slides of insights and recommended strategies.
  • Reports 1, 2 and 3 are also charged at only £3,950 each.
  • Or you can get all 4 reports for just £11,500! (saving you £4,000)

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KokoroBites: Customer closeness redefined
KokoroBites: Christmas winners and losers

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