What is ESOMAR?

The European Society for Opinion and Market Research describes itself as “the global voice of the data, research and insights community”. It is a not-for-profit organisation that promotes the value of research and data analytics.

ESOMAR was founded in 1948 and currently has over 6,000 individual and 550 corporate members across 130 countries. The organisation provides a programme of conferences, publications and best practice guidelines.

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